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Flagship program · Stay Collection

Distinctive hotels. Global reach.

Stay Collection is APLBC's flagship curated portfolio — connecting premium independent hotels with the world's top luxury travel advisors, corporate accounts, and high-value travellers.

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1,284
Member properties
48
Countries
£18M
2025 bookings
1,284
Member properties
48
Countries
£18M
Bookings in 2025
18k+
Travel advisors
Membership includes

Everything you need to grow.

Stay Collection membership is a complete distribution and marketing solution — not a listing. Every benefit is active and managed by our team on your behalf.

Curated portfolio membership

Membership is by application only. Every Stay Collection property is vetted for quality, character, and service standard — protecting the value of the brand for all members.

Travel advisor distribution

Your property is presented to over 18,000 qualified luxury travel advisors through the Stay Collection advisor portal, newsletters, and training programmes.

Dedicated agent incentives

Stay Collection runs year-round booking incentive programmes for travel advisors — cash rewards, FAM trip access, and recognition — all tied to bookings at your property.

Property microsite

A rich, curated property page within the Stay Collection platform: photography, rates, availability, and direct booking links — managed by your account team.

Webinar & training access

Regular live and on-demand webinars introduce your property to new advisor audiences. Each session generates a new cohort of motivated sellers.

Global partnership network

Through Stay Collection, your property gains access to APLBC's full network of corporate accounts, luxury consortia, and leisure trade partnerships worldwide.

Join the Collection.

Membership is by application. Tell us about your property and our team will assess fit and send you the onboarding details within 5 business days.

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